Privacy policy

Privacy Policy

Last updated: May 2026

This Privacy Policy describes how Huarachería Pérez (“we”, “us”, or “our”) collects, uses, shares, and protects your personal information when you visit or make a purchase from www.huaracheriaperez.com (the “Site”), or interact with any of our services including checkout, customer support, marketing activities, advertisements, or social commerce channels (collectively, the “Services”).

By accessing or using our Site, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect and process the following types of personal information:

A. Information You Provide Directly

Name

Shipping and billing address

Email address

Phone number

Payment information, processed securely by Shopify and payment providers

Order details

Messages sent to customer support

Information provided through forms, checkout, product inquiries, or customer service interactions


B. Automatically Collected Information

When you access the Site, we may automatically collect:

IP address

Device type and browser information

Operating system

Cookies and tracking technologies

Usage data, such as pages visited, time spent, clicks, searches, products viewed, cart activity, and checkout events

Approximate location based on device or browser information

Advertising identifiers or similar technical identifiers, when permitted by your device, browser, or platform settings


C. Information from Third Parties

We may receive information from trusted third-party platforms and service providers, including:

Shopify, our e-commerce platform

Payment processors, such as PayPal, banks, and credit card processors

Shipping and logistics providers

Social media and advertising platforms, including TikTok, Meta, Google, Microsoft, and similar platforms

Analytics, marketing, and customer communication tools


2. How We Use Your Information

We use your information to provide, operate, and improve our Services, including:

Processing and fulfilling orders

Managing payments and preventing fraud

Shipping and delivery coordination

Responding to customer inquiries

Personalizing your shopping experience

Sending order updates, promotions, or marketing communications

Improving website performance and analytics

Measuring advertising performance and conversion events

Creating, measuring, and optimizing advertising campaigns

Showing relevant products, offers, or advertisements on our Site or on third-party platforms

Complying with legal, tax, accounting, and regulatory obligations


3. Sharing Your Information

We share your information only with trusted service providers and platforms necessary to operate, improve, advertise, and protect our business.

A. Shopify

Our store is hosted on Shopify Inc. Shopify provides the e-commerce platform that enables us to sell our products, process orders, manage checkout, and operate our online store.

B. Payment Providers

We may share necessary payment-related information with payment providers such as PayPal, banks, credit card processors, and other authorized payment services.

We do not store full payment card information.

C. Shipping and Logistics Partners

We may share order and delivery information with shipping and logistics partners such as DHL, UPS, local carriers, or other delivery providers.

They receive only the information required to process and deliver your order.

D. Marketing, Analytics, and Advertising Platforms

We may share limited customer, browsing, purchase, and interaction data with marketing, analytics, and advertising platforms such as TikTok, Meta, Google, Microsoft, Shopify, email marketing services, and similar providers.

This may include information such as:

Website visits

Products viewed

Searches

Add-to-cart events

Checkout activity

Purchases

Email address or phone number, when provided by the customer

Device, browser, and technical information

Advertising and conversion events


This information may be used to measure ad performance, improve campaign results, personalize advertising, create audiences, prevent fraud, and help us show more relevant products or offers.

Some data may be shared through cookies, pixels, server-side events, APIs, conversion tracking tools, or similar technologies, including TikTok Pixel, TikTok Events API, Shopify APIs, Meta Pixel, Google tools, and related advertising technologies.

E. Legal Compliance

We may share information if required by law, regulation, legal request, court order, tax authority, fraud investigation, or to protect our rights, customers, business, or property.

4. Cookies and Tracking Technologies

We use cookies, pixels, tags, server-side events, analytics tools, and similar technologies to:

Keep your session active

Identify your cart

Improve website functionality

Measure traffic and performance

Understand how visitors interact with our Site

Measure conversions and advertising performance

Personalize content, product recommendations, and ads

Retarget visitors with relevant advertising on third-party platforms


These technologies may be provided by Shopify, TikTok, Meta, Google, Microsoft, and other trusted technology or advertising partners.

You can manage or disable cookies in your browser settings. However, some features of the Site may not function properly if cookies are disabled.

You may also be able to control advertising preferences directly through the privacy settings of platforms such as TikTok, Meta, Google, Microsoft, or your device settings.

5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Policy, including:

Order history

Tax and accounting obligations

Fraud prevention

Customer support records

Legal compliance

Marketing and advertising records, when applicable


You may request deletion at any time, subject to legal, tax, security, or operational obligations that may require us to retain certain information.

6. Security

We implement reasonable and industry-standard security measures to protect your information.

However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we take reasonable steps to protect your personal information.

7. Your Rights

Depending on your region, you may have the right to:

Access your personal data

Correct inaccurate data

Request deletion

Restrict processing

Opt out of marketing communications

Request a copy of your data

Withdraw consent, where applicable

Manage cookie or advertising preferences


To exercise any rights, contact us at:

📧 contacto@huaracheriaperez.com

8. Marketing Communications

If you subscribe to our emails, promotions, or marketing communications, we may use your contact information to send updates, offers, product information, or promotional content.

You may opt out of marketing communications at any time by following the unsubscribe instructions in our emails or by contacting us directly.

Even if you opt out of marketing messages, we may still send transactional messages related to your orders, payments, shipping, account, or customer service.

9. Children’s Privacy

Our Site is not intended for children under 13.

We do not knowingly collect personal information from minors. If we become aware that we have collected personal information from a child without appropriate consent, we will take steps to delete it.

10. International Transfers

Your data may be stored and processed outside your country, including servers or systems managed by Shopify, payment processors, advertising platforms, analytics providers, or logistics partners in the United States, Canada, Mexico, or other countries.

By using our Services, you understand that your information may be transferred, stored, and processed in countries outside your place of residence.

11. Third-Party Links and Platforms

Our Site, advertisements, or social media content may include links to third-party websites, platforms, or services.

We are not responsible for the privacy practices, policies, or content of third-party websites or platforms. We recommend reviewing their privacy policies before providing personal information.

12. Changes to This Policy

We may update this Privacy Policy from time to time.

Updates are effective immediately when posted on this page. The “Last updated” date at the top of this Policy indicates the most recent revision.

13. Contact Information

For questions or requests regarding this Privacy Policy, contact us at:

📩 contacto@huaracheriaperez.com
🌐 www.huaracheriaperez.com